This week, Skye Learning is thrilled to feature Cynthia Holt, an experienced consultant and nonprofit manager with more than two decades of experience in management, coaching, strategic planning, grant research and writing, and more. She is a subject matter expert for several Skye courses, including Introduction to Nonprofit Management and Strategy for Nonprofits.
Like for-profit businesses, nonprofits range in size from small and medium organizations to very large, well-established organizations. These differences in size affect the way that nonprofits conduct every aspect of their operations, including fundraising, developing volunteer programs, establishing financial processes, and selecting a board of directors.
Regardless of a nonprofit’s size, the board plays an essential role in the organization’s success.
For nonprofit organizations, donor acquisition is the necessary foundation for every fundraising program. Two of the most common ways to identify new donors and also to re-engage existing contributors are direct mail and telemarketing.
Perhaps the most effective way to acquire a large number of first-time donors is to solicit their support by mail. Nonprofits use mail solicitation most frequently for annual campaigns. Using direct mail successfully, however, is not easy.
Writing grants is often a critical part of gaining funding for any nonprofit organization's mission. Strategic grant writing aligns the needs of a nonprofit with funding sources, whether foundations, government agencies, corporations, or individuals. The Skye introductory-level course offers a guide to the basics of grant writing.
Nonprofit leaders can employ the strategic planning process to keep the organization focused on its mission and goals. Strategic plans can be helpful in anticipating and responding to changes, building consensus within the organization, and keeping the operations of the nonprofit aligned with its mission. For example, leaders can target spending only on those programs and projects that are identified as vital, and they can link fundraising and applications for grants to the nonprofit's strategic vision.
Starting a nonprofit can be a daunting venture, but don’t let the potential negatives overshadow the positives. There can be many social advantages to starting a nonprofit, including providing a service, protection from personal interests, sustainability, volunteer involvement, and invested employees. There are also financial benefits, including tax exemption, grant support, foundation support, and tax deduction for donors. Check out our latest infographic, which goes into more detail about the social and financial benefits of starting a nonprofit.
The most significant difference between nonprofits and for-profit organizations lies in their purpose: nonprofits have a social mission, while for-profits aim to offer products and services that are valuable to consumers and generate revenue. Nonprofits also receive certain tax breaks. Check out these seven key differences between nonprofit and for-profit organizations in our latest infographic.
Social media is transforming the way America does business, but it may be even more important in the nonprofit world. Nonprofits, after all, rely on personal connections to reach donors, and social media is all about forming personal connections. Janine Jacques – associate professor and Digital Media program chair at New England College of Business, and founder of her own nonprofit – explains it all in our latest Skye Learning video.
Successful grant writing not only offers nonprofits a way to attract outside funding, but it also helps support an organization's vision and goals. Strategic grant writing looks to align identified needs of the nonprofit (and its clients) with funding sources, whether foundations, government agencies, corporations, or individuals. Learn more about the six stages of grant writing in our latest infographic.
The storm has been building for years. Now it’s hitting with full force.
The storm currently battering the nonprofit sector is a generational one. Leaders of the nation’s 1.6 million nonprofits are old (the median age for mid- and upper-level nonprofit manager is 52, according to a 2018 nonprofit leadership survey), and getting older. And like a lot of Baby Boomers and older Gen-Xers, they’re ready to retire.