This week, Skye Learning is spotlighting CL Tian, a subject matter expert who appears in Skye’s Conversion Rate Optimization and Digital Marketing Strategy courses.
CL Tian is an expert in digital marketing and entrepreneurship who focuses on strategy, technology, and design for early- and growth-stage companies. She is also the founder of PINKOA, a Boston-based digital marketing firm. PINKOA helps its customers achieve their business growth goals and adapt to the latest consumer behavior using the most relevant cross-channel, multi-channel, and touch-point digital marketing strategies.
Tian has numerous leadership roles in her community. She is Co-chair of the Women’s Initiative as well as President for the Boston chapter of ACE NextGen, an organization that elevates Asian American and Pacific Islander entrepreneurs. In addition, she is a board member for the Watertown Community Foundation, which fosters support and connections for the people and non-profit organizations of Watertown, MA.
In the video below, Tian discusses how to align conversion rates with business goals.
Want to hear more from CL Tian? Bolster your resume or strengthen your skill set by enrolling in Conversion Rate Optimization, Digital Marketing Strategy, or the entire Certificate in Digital Marketing!